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September 10, 2024

How to create branded AI images for social media

Generate professional branded images that make your brand stand out on social media.

Social media is a noisy place. What’s the best way to make your brand stand out loud and clear in the minds of social media viewers? Create every image in a consistent style that aligns with your brand identity. Recraft makes it easy. 

Branded images make content instantly recognizable, which builds trust and loyalty. Creating branded images for social media visually ties social content back to your brand, which strengthens messaging and leads to better audience engagement. Branded images also signal professionalism and attention to detail, so they elevate your brand's reputation. It’s all win-win with branded images.

Steps to generate branded AI images

Recraft's AI design platform helps professional designers and marketers quickly and easily produce high-quality branded visuals. The platform is full of features that let designers craft images in a specific brand style with minimal effort. Here is a walkthrough of the 8 main features Recrafters use to create gorgeous branded images that make brands pop on social.

1. Create your own customized style

Recraft is unique. It’s the only generative AI art tool that lets you create your own style and generate visuals in that exact style. This makes it super easy to create consistent branded images for social media with Recraft. You just upload images that represent your brand style to create a custom style, and then select that style from the style panel every time you generate a branded image. You can create a style for every brand or product.

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2. Generate your branded image with the AI image generator

The Recraft AI image generator is a game-changer for designers looking to create branded images for social media with minimal effort. Simply type what you want to see, select your brand style from the style panel and the tool will generate images that align with your brand’s aesthetic. The image gen slider lets you choose to generate between 1 and 4 images in a single click.

3. Generate a whole set of branded images in one click

Need a series of consistent branded images for a social media campaign? The image set generator lets you create sets of branded images in one go. Perfect for social media managers who need to produce a high volume of branded content quickly, while maintaining quality and brand consistency.

4. Edit images with precision using intuitive AI design tools

Recraft puts your work on an infinite canvas and gives you a loaded AI design toolbar with embedded tutorials. A clean background remover allows you to cut out objects from images for sleek, minimalistic social media designs. The adjustable AI eraser tool gives you control over elements you want to remove. You can edit and iterate until you are perfectly happy with your branded image.

5. Slide to adapt your branded image to different formats

Use Recraft’s aspect ratio slider to adjust the size of your image to fit perfectly on any platform. Whether you’re creating an Instagram story, a Facebook cover, or a Twitter post, this feature ensures that your branded visuals for social media platforms are always optimized.

6. Add a branded color palette to splash your brand colors everywhere

Color is a crucial part of brand identity. Recraft makes it easy for you to apply your brand’s color scheme to every image you generate. You can create a brand palette three ways: add hex images, select colors from the color picker or upload an image and let Recraft generate the palette that matches it.

7. Upscale your branded image for the highest quality

The clarity and creative upscalers are icing on the cake features that boost image quality and increase size. You get sharp, professional-looking hi-res images that are ready to publish to social channels.

8. Vectorize your branded images

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The image vectorizer converts raster images into scalable vector formats, so you can maintain quality across different sizes and resolutions. Vectors, usually SVGs, are flexible, web-friendly files that can be scaled up without losing image quality, like PNGs do.

Show off your brand with Recraft

Recraft is designed to simplify the process of creating branded images. It’s a quantum leap from the old school time-consuming approach to branding. Designers and marketers can quickly produce high-quality, consistent branded images for social media campaigns and endless design projects.

Unlock a world of creative possibilities with our AI-powered design tool. Whether you’re a professional designer looking to streamline your workflow or a marketing enthusiast ready to up-level your visuals, Recraft is your place to play, work and hone your design craft.

Our AI image generator is free for all users. A pro account lets you jump to a subscription tier with more limitless workflow and freedom and creativity. Learn more ways Recraft AI transforms the way designers work and check out stunning examples of AI-generated designs in the Recraft community gallery.

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